by Kristy Tolley | Dec 20, 2021 | SEO
Many times travel businesses freak out a little about the prospect of creating a social media strategy. It’s really pretty simple. Just create and nurture relationships with people who care about your brand, and then turn them into your cheer squad. Having a clear...
by Kristy Tolley | Jul 4, 2021 | Road trip, Uncategorized
Nestled in the amethyst-tinged Blue Ridge Mountains, Asheville, North Carolina has been called many things. This eclectic town is known as “Land of the Sky,” “Beer City, USA,” and “Paris of the South,” among other monikers. Whatever...
by Kristy Tolley | Jul 18, 2016 | blog, SEO, Tourism, Travel, travel copywriter
One of the most powerful marketing tools in the travel industry, yet surprisingly often overlooked, is the travel/tourism blog. If your business is to draw people to your destination; book villas; or craft itineraries for travelers; you need to be blogging. Today....
by Kristy Tolley | Feb 25, 2016 | copywriter, freelance, SEO, Tourism, Travel, travel copywriter, Uncategorized, writing
When hammering out your marketing strategy for your travel or tourism business, you might be forgetting a key component. Hiring a professional copywriter. “I can write blog posts and a few pages of our website!” you might say (with the very best of...
by Kristy Tolley | Feb 10, 2016 | blog, business, copywriter, SEO, Travel, Uncategorized
The original version of this post was published on May 13, 2014. We’ve often heard the phrase “Build it and they will come”. But how will they come if they don’t know you’ve built it? And when they do show up, how can you get them to return? To successfully attract...
by Kristy Tolley | Nov 2, 2015 | hotels, Tourism, Travel, Uncategorized
I recently spent an all too brief 24 hours in Charleston, SC. I was there for work, and my schedule (unfortunately) didn’t allow for more time. I happily sequestered myself in the Kings Courtyard Inn. There’s definitely a reason Condé Nast readers recently named it...
by Kristy Tolley | Sep 3, 2015 | Beauty, North Carolina, Spas, Travel, Uncategorized
The lure of the Carolinas is strong for visitors seeking respite and renewal. Whether it’s along South Carolina’s sun kissed coastlines or sequestered in the lush mountains of North Carolina, here are 6 of the best spas in the Carolinas. This article originally...
by Kristy Tolley | Aug 5, 2015 | Beauty, fitness, food, hotels, Tourism, Travel, weight loss
As a travel writer and rabid foodie, I know firsthand the challenges of maintaining a healthy lifestyle on the road. Busy schedules of work-related trips and a lazy mentality I often acquire during vacations often railroad my workout mojo. According to Remembrance...
by Kristy Tolley | Jun 30, 2015 | budget travel, Tourism, Travel, Uncategorized
Itching to hit the road (or the skies), but worried your bank account won’t make the trip? Traveling on a dime is easy with these 7 tips. You’ll be packing your bags in no time! 1. Visit Caribbean islands in the off-season. From around mid-April to...
by Kristy Tolley | Jun 4, 2015 | Uncategorized
I could spend hours exploring my favorite travel blogs. They often inspire me as a traveler and challenge me as a writer. Here are ten blogs I’ve been crushing on for awhile (in no particular order). This list reflects my passion for visiting new places, eating...